Dairy.com Releases Mobile Manifest for Raw Milk Assembly and Delivery

Solution Provides Speed and Accuracy for Data Collection Related to Milk Manifests

April 11, 2011

Dairy.com, the dairy industry's leading provider of web-based supply chain solutions, today announced the release of its milk manifest handling technology known as Mobile Manifest.

Dairy.com Mobile Manifest gives users real-time data acquisition and validation tools through a mobile web interface or Interactive Voice Response (IVR) technology. The method of deployment—the mobile phone—is significant as it marks the first electronic deployment of its kind.

"It's faster, more accurate data collection at a fraction of the cost of the other manifest-handling technologies," said Mitch Norby, CTO of Dairy.com. "Many milk haulers already carry mobile phones, which makes it cost-effective to deploy across an entire fleet."

Previously, the dairy industry attempted to use OCR technology, onboard computers in fleet trucks, and specialized software for hand-held computers. These attempts generally fell short due to significant start-up costs, difficult deployments, and ongoing maintenance costs.

With the release of Mobile Manifest, the dairy industry can cost-effectively increase efficiency and streamline operations for raw milk manifests. Following are specific examples of what Mobile Manifest delivers to the dairy industry:

• Increases Speed, Accuracy: Data is instantly validated as it is gathered
• Provides Flexibility: User interface is customizable; works with non-Dairy.com payroll systems
• Addresses Industry Scenarios: Handles commingled loads, third-party carriers, drop yards, and more
• Streamlines Processes: Plant balancing and invoicing processes are drastically improved
• Minimizes Initial Investment: Uses existing mobile phone technology and infrastructure

Pricing and Availability
Dairy.com Mobile Manifest is available now. To learn more about Mobile Manifest or to schedule a demo, call Jim Boykin at 800-761-8296 ext. 249 or visit www.dairy.com/mobile.

About Dairy.com
Dairy.com helps the dairy industry manage, trade, and move bulk dairy commodities through its Internet-based business solutions. Recognized as the industry's only Software as a Service (SaaS) provider, Dairy.com delivers bulk commodity trading, raw milk management, and transportation solutions for cooperatives, processors, manufacturers and haulers. Dairy.com has delivered cost-effective supply chain solutions to the dairy industry since 2000, and customers represent a majority of annual U.S. dairy sales. More information may be found at www.dairy.com.